TrackAI teardown
Figures are labeled by the listing site (source-labeled), not independently audited by WorkAINow.
Snapshot
- MRR: $20,029 (2026-10-01, whatsthe.app)
- Revenue, last 30 days: $22,603 (Source)
- Lifetime revenue: $280,274 (Source)
- Active subscriptions: 5,086 (Source)
- Estimate: ≈$240,342 annualized (method: MRR × 12, ignoring churn and seasonality)
- Estimate: ≈$3.94 MRR per active subscription (method: MRR ÷ active subscriptions)
- App Store: Calorie Counter: TrackAI · Stellar Marketing AG · released 2025-06-02 · rated 4.8 from 56 ratings
Pricing
The app is free to download (App Store). In-app purchases listed on the US App Store page:
| Item | Price |
|---|---|
| TrackAI Premium (month) | $11.99 |
| TrackAI Premium (year) | $49.99 |
| TrackAI Premium (month) | $11.99 |
| TrackAI Premium (year, discount) | $39.99 |
| TrackAI Premium (year) | $49.99 |
| TrackAI Premium (week) | $2.99 |
| TrackAI Premium (місяць) | $11.99 |
The App Store page shows only names and prices (max 10 items); billing period is unknown unless the name states it.
Paywall
- The App Store description does not state paywall rules.
- Paywall screen design, trial length and default plan: unknown (not visible in our sources).
Acquisition channels
- Marketing channels listed on its TrustMRR page: meta-ads (TrustMRR)
Revenue path
| Date | MRR | Other | Source |
|---|---|---|---|
| 2026-08-13 | $21,355 | revenue_30d=$25,320 | Wayback |
| 2026-09-04 | $20,801 | revenue_30d=$23,433 | Wayback |
| 2026-09-29 | $19,888 | revenue_30d=$21,873 | Wayback |
| 2026-10-01 | $20,029 | revenue_30d=$22,603 | whatsthe.app |
| 2026-10-06 | $19,669 | revenue_30d=$21,479 | Wayback |
Note: history points can come from different listing sites (see source column), which may compute MRR differently.
Unknowns
- Paywall UI, trial length, conversion rate
- Ad spend, CAC, LTV
- Churn and refund rates